Motorvalley experiences
Where dreams come true
If you're a lover of two or four wheels, then you're in the right place! A perfect mix of museums, private collections of historic cars, racetracks, factories, make Modena the beating heart of the Italian "Motor Valley." Take inspiration from the activities suggested below, or contact us to create your bespoke itinerary!
Nowhere else in the world can travelers find a concentration of automobile and motorcycle manufacturers, racetracks, museums, and private collections of two- and four-wheeled automobiles like those in the Emilia-Romagna Region, which explains why the area has been christened “Motor Valley.” In fact, such celebrated brands as Ferrari, Maserati, Pagani, Ducati, and Lamborghini were born in the area between Modena and Bologna, and the nearby Province of Parma is home to the race-car manufacturer, Dallara.
These names are synonymous with luxury, innovation, high technology, and unmistakable style. A journey through Motor Valley is an opportunity to experience these legends first-hand and to see the creation of true masterpieces of engineering up close.
Major events, guaranteed to make a stay in the area even more memorable, take place all year long: Modena’s Motor Valley Fest; historic competitions like the 1000 Miglia race, which honors the area’s legacy of automobile manufacturing and racing; the Modena 100-Ore Classic; the Concours d’Elegance Salvarola Terme; international competitions such as the Formula 1 “Grand Prix” at the Enzo and Dino Ferrari Racetrack in Imola; and so much more. Excitement-seekers can take part in Maserati Master driving experiences at the speedways in Modena or Varano or get behind the wheel of a supercar or vintage automobile on the way to a journey through art, food, and automobiles.
Fasten your seatbelt!
Choose your experience and begin your adventure in the italian "Motor Valley"